Which Central Should You Use?

 89% of U.S. consumers are more likely to buy products from Amazon than from any other e-commerce site. Nearly nine out of ten Americans will choose to buy products from Amazon rather than buy from somewhere else. In fact, 66% of online consumers will also start their online search on Amazon. Jun 15, 2023 zippia.com

 Exclusive - Invite only 

• Standard payment terms
• Negotiated costs
• All customer returns handled and paid by Amazon
• Amazon inventories your merchandise in multiple warehouse locations
• Consumer confidence - sold by Amazon
• Allows A+ detail content
• Potential for larger volume
• Access to Amazon Brand Registry 
• Access to Amazon Advertising (AA)
• Access to Amazon Vine Program, Subscribe & Save, and other marketing programs
• No sales tax liability

• Fulfilled By Amazon (FBA), Fulfilled By Merchant (FBM)
• Control over all retail pricing
• Fixed monthly costs 
• Monthly storage fee (FBA)
• Freight cost to Amazon (FBA)
• Shipping fees for product returns
• Control your own inventory
• A+ detail content
• Access to Amazon Brand  Registry
• Access to Amazon Advertising (AA)
• Control your own listings and shipments
• Sales tax liability